Alan Shraga - Managing Director

Managing Director, Alan embodies the passionate entrepreneurial mindset of the dynamic company that is Fidelity Group. After developing and selling several telecoms companies, Alan founded the Fidelity Group with Simon Payne and Howard Richards. Dedicated to the pursuit of excellence, Alan is heavily involved in all aspects of the business. When not at work, Alan can be found training for his next marathon, travelling the world or spending time with his family, including his five children, in Henley-on-Thames.

Aron Teacher - Commercial Director

As a qualified solicitor with a post-graduate degree in business management, Aron brings a great deal of experience and strong leadership to the Fidelity Group in his role as Commercial Director. Since joining the Fidelity Group in 2011, Aron has worked with the dynamic Fidelity Group team to drive business growth and development, and to provide strategic guidance and advice in a shifting market. With two young children, Aron is not only busy at work, but at home in north London as well!

Cristian Siminea - Head of Mobile

Cristian, our Romanian force to be reckoned with, leads technical support and mobile account management. If there’s a new phone, mobile technology or software, he’ll know about it. The combination of his experience, technical skills and commitment to customer care and support create a unique specialist. With a passion for cars, he’s as likely to be found outside of the office with his head under the bonnet, as he is sourcing new technology.

Dan Miles - UK Service Director

Dan leads our technical service team as UK Service Director, supporting both direct customers and channel. With a background as Director at VSR Voicemail Specialists, an engineer at BT, and managing NACD’s Reactive & Contracted Service Centre, Dan brings extensive engineering and customer service knowledge and experience to Fidelity. Dan is driving our service team forward to achieve consistently high service level standards. Outside of work, Dan enjoys cycling, chess and renovating houses.

James Shraga - Head of Channel

James has worked his way through the business, from beginning his career working with engineers on installations from the age of 17, through to promoting to Head of Channel in 2017. James excels at seeking new workforce talent and successfully supporting partners in driving new business with Fidelity's eight product sets. Outside of work, James enjoys socialising with friends, playing sport, watching rugby and social travel.

John Liley - Graphic Designer

A YCN award-winning graphics designer who is now in charge of this website. If you find the easter egg, get in contact!

Josh Bailey - Credit Controller

Joshua is a part of our billings team, responsible for ensuring accurate invoices are sent out on time. In addition, using his excellent technical skills, he helps us process big data from Clients and Companies alike, making sure we get the best prices possible. Josh studied law and has an LLB from the university of Nottingham. When not at work, Josh enjoys a pub quiz, cycling and trips to the theatre!

Matthew Farr – Business Manager

Matthew is our Business Manager for the Wales and Southwest region.
Matthew has a huge amount of experience in the telecoms and energy industry and has been helping businesses reduce their energy costs and providing the correct phone system solutions for over 10 years. Matthew joined us to help grow our brand in Wales and is passionate about providing the best service he can. In his spare time Matthew enjoys spending time with his family, traveling and playing rugby for his local team Tonyrefail.
His Favourite quote in life is: - “if you don’t ask for something, then you will never get it, But If you ask for something then there is always that chance of getting it”.

Nicola Mercer - Head of Sales

Nicola is our Head of Sales, with a bachelor’s degree focused within Business Studies from Nottingham Trent University and is currently studying for an MSc within Business Management. She has previous history of working within the telecommunications industry. Nicola is extremely busy and does not have a lot of spare time with a son, 2 dogs and completing her MSc but she does like to travel and socialise.

Niki Foote - Marketing Manager

Niki is our Marketing Manager, a BCom graduate from Oxford Brookes University in 2000, where she majored in marketing and business management. Niki ran her own marketing consultancy agency for the past 10 years in Zimbabwe, and has recently moved to the UK. Niki is passionate about marketing in particular communications, networking and social media. Personally she enjoys going to gym and being with family and friends enjoying a ‘braai’ (BBQ). Niki loves Pinterest for quotes & sayings - her favourite quote for life is ‘actions speak louder than words’ and for work can be summed up in
“Marketing is really just about sharing your passion.” - Michael Hyatt

Pamela Murray - Group Finance Manager

Known as Fidelity’s “matter of fact” Finance Manager, Pamela is a key part of our team keeping the business running smoothly and cash flowing in the right directions! Interestingly, Pam studied and started out in the Visual Arts business sector, and went on to found, develop and manage an SME transport company in South Africa for 15 years, before moving to the UK less than 4 years ago. Pamela has a passion for business and the arts, and a love for animals and nature.

Sharon Collings – Leicester Operations Manager

Sharon has been working in the Leicester office for 17 years, with extensive experience gained in many areas of telephony including managing installations of telephone systems and engineering work boards, and programming changes. Sharon also arranges installation of phone lines to premises and logging both line and system faults. When not working, Sharon enjoys going to a weekly quiz, pottering in the garden, and spending time with her grandson and family at home or on holiday!

Tim Holway - Sales Consultant

You’ll recognise Tim the moment he walks through the door by his great smile, energy and positivity! As Sales Consultant, Tim’s passion and enthusiasm resonates through his strong partner and customer relationships; evidenced in the bespoke communication solutions that he creates. Out of the office, Tim and his partner Alex enjoy cruising on the Thames, stopping along the way for great food, wine and entertainment. Tim enjoys live music and of course, a good party!

Toby Stevens - Contracts Account Manager

Toby is an integral part of the sales team as our contracts account manager helping both direct customers and our channel partners. With a background in customer service, Toby works closely with both the sales and service management teams to ensure customers are happy. On the weekends, Toby can be found on a sports field playing rugby for the local Henley Hawks during the winter or on a cricket field for Harpsden CC during the summer.

Zoe Brown - Internal Account Manager

Joining Fidelity in March 2019, Zoe brings a wealth of sales and customer service experience to the team. With a love for all things fashion, Zoe previously worked in the bridal industry, where she demonstrated exceptional customer service and sales skills. Through studying advertising at university, Zoe developed a passion for driving positive change in the customer experience and she believes technology and communications is at the heart of this! Out of the office, Zoe enjoys socialising with friends, watching live music, and the occasional glass of wine… or two.

Buddy - Fidelity Office Dog

Our head office wouldn’t be complete without our four-legged friend, Buddy. Buddy excels in his role of bringing joy to the workers at Fidelity. Whether it’s coming over and asking for a pat, or sneakily following you into the kitchen, Buddy puts a smile on your face. When not at work, Buddy enjoys long walks, eating, and is prone to snoring after a long day. At 84 in dog years, he’s the oldest member of the team!